Truck1's 2024 Journey: A Year of Breakthroughs and Bold Moves

Overcoming Challenges and Reaching New Heights

2024 presented challenges for the market and for Truck1, in particular. However, the portal managed to adjust to the changes, find solutions, and achieve noteworthy results to share.

Expanding Influence: Partnerships and Global Reach

The team of Truck1 did a great job creating and enhancing the site's value and trust. The company was a media partner for 22 international exhibitions, encompassing leading events in Germany, Austria, Poland, Czech Republic, Bulgaria, Romania, and China. With 87,000 followers on its social media, Truck1 secured an effective engagement with its buyer and seller audience.

Next-Level Technology: AI and Cutting-Edge Features

The user experience was also upgraded due to implementing AI assistants and new audience engagement tools, updated interface, website speed optimisation. In addition, advertising possibilities became broadened with incorporating three new services.

The following statistics showcase Truck1's robust growth and user engagement in 2024.

Bigger, Better, and More Diverse Machinery Lineup

In 2024, Truck1 assortment expanded as well. Over 140 new brands and 1,200 new models of machinery have been added to the catalogue. According to the buyer demand, the top categories were Trucks, Agricultural machinery, and Construction equipment. Below are the top countries with the shares in total buyer demand for these categories:

• Trucks: Germany 12.9%, France 8%, United States 4.9%
• Agricultural machinery: Germany 16.4%, France 7.9%, Poland 6.8%
• Construction machinery: Germany 13.5%, France 5.6%, Poland 5.4%

Trusted by Industry Giants: Celebrating Milestone Partnerships

• 20 Years of Success with Degroote Trucks & Trailers. Despite market volatility, this long-standing partner remains optimistic, relying on Truck1 for stability and growth in 2025.

• Eschen Nutzfahrzeuge GmbH: 15 Years of Progress. This leading dealer credits Truck1 for helping them expand their international customer base and drive business growth.
• TheTruckCompany: A Two-Decade Partnership. Belgium’s premier used truck dealer acknowledges that in today’s fast-evolving market, digital advertising is the backbone of successful exports.
• OMNIA MACHINERY UK LIMITED: A Decade of Global Expansion. Specialists in construction equipment, OMNIA expanded its UK operations and launched a new USA office in 2024, leveraging Truck1 to build a worldwide network.

Looking Ahead: The Future of Truck1

Since its inception in 2003, Truck1 has continuously evolved, offering cutting-edge advertising solutions tailored to the needs of modern traders. With decades of experience and an unwavering commitment to innovation, Truck1 is ready to shape the future of the commercial vehicle and machinery marketplace. Stay tuned for what’s next!

Are you ready to take your business to the next level with Truck1? Join their growing network today!